Digital & E-Commerce Marketing Manager (1143)

United Kingdom
Regular Full-Time Marketing

Overview:

Snapshot of What We’re Looking For

 

We are seeking a creative, passionate Digital and E-commerce Marketing manager, who can champion the marketing of the world’s most identifiable brands, WD-40® Multi-Use Product and WD-40 Specialist® across the UK’s online market.

 

Reporting to the Head of Marketing for the UK and Benelux, this high growth role is responsible for the communication of go-to-market strategies for the E-commerce channel as well as collaborating with brand teams to implement marketing initiatives on all social platforms. Supporting key accounts such as Amazon, the successful candidate will be technically savvy as well as using analytics to drive results.

 

If you are a driven, successful person with the ability to develop meaningful, long-lasting relationships and enjoy geeking out with all things digital and E-commerce… please consider joining fun tribe!

Responsibilities:

  • Responsible for E-Commerce digital marketing execution to ensure defined brand story and marketing campaigns are implemented at online point of sale.
  • Collaborates with brand teams and EIMEA digital strategists in ideation and implementation of specific E-Commerce and digital marketing initiatives (e.g., campaigns, promotions, road trip, content calendar etc.) on Social and E-Commerce sites to promote brand-building activities.
  • Proactively leads, collaborates, contributes and monitors budgets, forecasts, plans, programs, measures of success, and ROI relative to E-Commerce and digital marketing.
  • Acts as Amazon Marketing Services and general E-Commerce expert. Sets up E-Commerce retailer/distributor specific ads and promotions, ensures SEO optimization and content integrity. Shares knowledge with marketing and sales teams, as required.
  • Responsible for the development, distribution/publication of content and other digital assets (product imagery, product specs, videos, long and short product descriptions, social media sample content, SEO keywords, etc.) to improve mental availability and support online selling of products on Company, online retailer’s/distributor’s E-Commerce websites and Social Media platforms.
  • Responsible for the back-end management of E-Commerce publishing, digital reporting and engagement tools for data analysis, and associated Marketing Technology/tools.
  • Responsible for updating and maintaining the UK website, delivering against the EIMEA Digital KPI’s in terms of site performance including increasing site traffic, updating and improving content, SEO, key words, Backlinks etc.
  • Regular liaison with US and EIMEA Digital Marketing Team to share best practice and ensure consistent way of working.

Qualification:

What You’ll Bring to the Role

  • 3+ yrs. planning and executing consumer goods E-Commerce function.
  • 3+ yrs. experience working with online sellers
  • Proficient understanding of Amazon Marketing Services (AMS)
  • Advanced understanding of Digital and E-Commerce solutions, including web development, SEO, mobile, and analytics
  • Experience working with diverse Digital and E-Commerce publishing, creative and analytical tools
  • Proven track record in developing digital campaigns and E-Commerce promotions and programs
  • Budget management experience
  • Internal and external Content Management Systems (CMS)
  • Project management experience
  • Experience working effectively within cross-functional teams

Benefits 

 

Our benefits package is very competitive and comprehensive, providing you and your family with extensive protection and security, along with quality, life-enhancing programs to include; base salary, bonus potential and much more. 

 

Why You Should Apply

 

  • If you believe in our “why” this is the place for you
  • Over 93% employee engagement as of February 2018 global employee survey
  • Publicly traded company headquartered in San Diego, California since 1953
  • Voted Most Democratic Workplace and certified WorldBlu Freedom Centered Workplace
  • Learning based culture that supports the growth and development of our team members
  • Our competitive and comprehensive benefits package provide you and your family with extensive protection and security, along with quality, life-enhancing programs to include; profit sharing, bonus potential for everyone, tuition reimbursement and much more!

 We’ve Got You Covered

 

Our competitive and comprehensive benefits package provide you and your family with extensive protection and security, along with quality, life-enhancing programs to include; profit sharing, annual cash incentive reward potential for everyone, tuition reimbursement and much more!

 

Do You Align With Our Values?

 

Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do:  We live, breathe, and play by our values every day.

 

  • We value doing the right thing.
  • We value creating positive lasting memories in all our relationships.
  • We value making it better than it is today.
  • We value succeeding as a Tribe while excelling as individuals.
  • We value owning it and passionately acting on it.
  • We value sustaining the WD-40 Company economy.

Ready? Set? … Apply Now

#WD40TribalLife   #PositiveLastingMemories

 

Thank you for considering WD-40 Company in your career search!